If anything is certain when it comes to the future of QR code technology, it’s that they have yet to reach their full potential. Although the technology was invented back in 1994, it is only recently that the code has been used outside of the field for which it was designed.Originally being used to track vehicles during the manufacturing process, it is now being recognized as an elegant and sophisticated marketing tool. Being the first 2-dimentional barcode, QR codes have seen their fair share of upgrades and improvements. While most people are familiar with the versions that contain between 10 to 25 characters, there areQR codes which can contain up to a whopping 4296 characters! The amount of data that one QR code can store in such a small space is mind boggling.

As we have yet to see the further models of QR codes penetrate the marketing world, we can be sure that QR codes have not yet seen their prime years. As the technology continues to grow, so will the ubiquity of these codes. While they may be replaced eventually, it’s fairly obvious that they aren’t going anywhere anytime soon.